The Unified Voice of the Kava & Kratom Retail Industry
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Kava & Kratom Retailers Association

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The Unified Voice of the Kava and Kratom Retail Industry

The Kava and Kratom Retailers Association is a nonprofit alliance committed to promoting transparency, safety, and ethical business practices across the kava and kratom retail industry. We believe in fostering a responsible and thriving environment for both businesses and consumers.

A Sensible Regulatory Framework for Millions of Kratom Consumers

Regulatory frameworks for botanicals like kratom and kava should be based on rigorous scientific evidence rather than overgeneralization or misconception. Research from institutions like Yale University School of Medicine and Johns Hopkins University suggests several principles that should guide regulation:

1

Preparation-specific regulation that distinguishes between traditional preparations and concentrated extracts based on their distinct safety profiles.

2

Post-market surveillance to monitor for adverse events and identify emerging safety concerns.

3

Standardized quality control measures to address adulteration, contamination, and accurate labeling.

4

Product categorization based on concentration, extraction method, and intended use.

5

Clear labeling requirements including alkaloid content, preparation method, and appropriate use guidelines.

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5,000+

Jobs Created

Direct employment in retail locations, manufacturing, and distribution across the country.

$500M

Economic Impact

Annual contribution to the U.S. economy through sales, taxes, and related spending.

1,200

Local Businesses

Independent retailers serving communities nationwide, often in revitalized urban areas.

Sarah L., Kava Bar Patron

Sarah L., Kava Bar Patron

"This kava bar offers a truly unique and calming atmosphere. It's my go-to place for relaxation and good conversation."
Mark T., Kava Enthusiast

Mark T., Kava Enthusiast

"Kava has genuinely helped me unwind after stressful days without any of the negative side effects of alcohol. Highly recommend trying it!"
Emily R., Kratom User

Emily R., Kratom User

"The kratom tea here provides a wonderful, clear-headed energy boost. It's a fantastic alternative to coffee for staying focused."

Kava & Kratom Change Lives for Good

Kava and kratom have transformed countless lives by offering natural alternatives for managing stress, chronic pain, and opioid dependence. Rooted in centuries of traditional use, these plant-based remedies promote relaxation, mental clarity, and a sense of well-being without the harsh side effects of synthetic substances. For many individuals, kava and kratom represent a path to holistic healing, personal empowerment, and renewed quality of life.

The KKRA's Call for Science-Based Policy

The scientific evidence clearly demonstrates that not all kratom and kava products present the same risk profile. Traditional preparations used appropriately have demonstrated favorable safety profiles through both historical use and modern research, while highly concentrated extracts and synthetic analogues present different and potentially greater risks.

Research from institutions including Johns Hopkins University, University of Florida, University of Melbourne, and Yale University increasingly supports regulatory approaches that differentiate between these preparations rather than treating all products containing these botanicals as equivalent.

As public health researchers from Columbia University concluded in a recent analysis published in the American Journal of Public Health: "Regulatory frameworks that fail to distinguish between traditional botanical preparations and concentrated extracts risk both restricting access to potentially beneficial products with favorable safety profiles and inadequately addressing genuine risks from novel, highly concentrated products.

Policymakers have both an opportunity and responsibility to develop nuanced, evidence-based regulations that protect consumers from adulterated and hazardous products while preserving access to traditional preparations with established safety profiles when used appropriately.

A DEA agent

2016

DEA attempt to schedule kratom halted after public and scientific outcry.

A gavel in a dark room

2018

FDA issues import alert on kratom, while several states pass Kratom Consumer Protection Acts.

A smiling doctor

2020

WHO reviews kratom and decides against international scheduling, citing insufficient evidence of harm.

People in suits putting hands together in a huddle

Present

Ongoing advocacy for federal regulation that ensures product safety while maintaining access for adults.